Digital products from the Nets environment use a certain illustration style to communicate directly with its users.
Illustrations
When to use illustration
Illustrations can be a strong communication tool if used with a particular message in mind. However, it can easily become overwhelming or distracting, and ultimately detracts from the overall experience of using the product. Here are some situations where illustration use can benefit your product:
- Empty states - when a page has no results or when something goes wrong, like a 404 page. This helps soften the negative impact of certain situation on the users.
- On-boarding - explaining how to use the product or introducing a new feature
- Announcements
- Progress indicators
- Showcasing product features
- Congratulations or celebrations involving the user